Luxury Hair Salon in Frisco, TX

Beautiful Hair Starts Here— Expert Color, Extensions & Smoothing Treatments

Welcome to Nova Strands, Darlin’

Expert Stylists. Effortless Beauty. Unmatched Experience.

We’re more than just a hair salon—we’re a team of passionate stylists who believe great hair starts with great care. At NOVA STRANDS, we specialize in expert color, hand-tied extensions, and hair smoothing treatments, all in a salon designed for relaxation and luxury. From the moment you walk in, you’re family, and we’re here to make sure you leave feeling as radiant on the inside as you look on the outside.


Transform Your Hair with Our Signature Services

At NOVA STRANDS, we specialize in making your hair dreams come true. Whether you’re looking for flawless color, luxurious hand-tied extensions, or a smoothing treatment that gives you that shiny, healthy glow, we’ve got you covered.

Hair Extensions

Seamless, comfortable, and customizable—our beaded row extensions are designed to give you long, voluminous hair without the bulk.

Custom Color

From balayage to vibrant hues, our expert colorists will work with you to find the perfect shade that enhances your natural beauty.

pura luxe
Smoothing Treatment

Frizz-free, sleek hair is just a treatment away. Our smoothing treatments are designed to fight the Texas humidity, leaving you with shiny, manageable hair that stays smooth and gorgeous all day long—no matter how hot or sticky it gets outside.

If you’re looking for a ROCKSTAR colorist/stylist I've finally found her! Molly is the real deal! She truly listens to you and has the expertise to make hair miracles happen! I finally feel like myself again! Tears of joy! Did I mention she is the nicest person ever and I pray her business flourishes!? She is truly precious. You will LOVE HER!

Amazing vibes, talented people, and a beautiful salon! When I moved to Plano, I had to find all new everything– most importantly, someone to keep my blonde looking fresh. I went to a lot of popular salons in the area and just wasn't getting the talent/service/experience I expected for the $$$. Then, I stumbled upon Nova Strands on Instagram and booked with Ashley Bestul. From the moment I walked in I felt welcomed. Ashley took the time to understand what I wanted and delivered! I've been about five times now and I'm SO glad I found this magical place! My search for a great salon is finally over.

I never leave reviews, but I feel compelled because I am such a huge fan. The Ashleys at Nova Strands are working miracles over there! I have been going to Ashley Bestul for color in the Park Cities of Dallas for a couple of years now. When she moved to Nova Strands in Plano, the 20 minute drive was a no-brainer. She creates the most natural bronde color that grows out so well and lasts for months. She is also the most positive, lovely person to spend time with! She recently installed extensions for me, and they are seamless, natural, perfectly-matched, and (as ridiculous as this sounds), life changing. I can wear my hair straight, and there are no bumps whatsoever. Ashlee who owns Nova Strands is incredibly talented and a joy to be around. I can’t say enough about their incredible team!

yes, please!

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